Milwaukee, Wis. – (Nov. 24, 2015) The Masterpiece Ltd. board of directors has announced a name change for the event formerly known as the Milwaukee Masterpiece as well as a new board president. “With a rich 11-year foundation, we are changing the name of our event to the Milwaukee Concours d’Elegance,” said Gary Messing, president.
“We believe the new name removes any ambiguity as to what we are all about and that is to showcase outstanding vintage and classic vehicles that are deemed worthy of a judged competition,” Messing said.
Messing was appointed president by the board at its October 2015 meeting.
“As we begin this new chapter, with a name that truly depicts what we are, we remain dedicated to executing a first-class event for our guests,” Messing said.
In addition to Messing, The Masterpiece Ltd. board includes Ron Pace, vice president, and directors Ralph LaMacchia, Mike O’Krongly and Karl Wuesthoff. Bob Budlow is board secretary; Renee Messing serves as treasurer and Bruce Tammi is legal advisor.
Messing also announced the addition of Carrol and Carl Jensen to the Milwaukee Masterpiece roster of committees. “The Jensens will be responsible for identifying and securing premier competitors for the 2016 Milwaukee Concours d’Elegance,” Messing said. “Their credentials in the world of classic cars and concours competitions are first-rate and we are pleased to have them join us.”
The Jensens, who were associated with the Milwaukee Masterpiece in its formative years, have been active in the car hobby for more than 30 years. Carl and Carrol’s primary interest is in the Full Classics® as defined by the Classic Car Club of America. “These cars represent the best in engineering, styling and design during the period of 1915 through 1948,” Carl said.
The Jensens have shown cars at Amelia Island, Geneva, Keeneland, Hilton Head, Keels & Wheels and the St Johns/Concour of the Americas as well as The Milwaukee Masterpiece and have judged at many regional and national events.
“With the Jensens’ involvement, spectators can be assured of an outstanding experience at the Milwaukee Concours d’Elegance,” Messing said.
The 2016 Milwaukee Concours d’Elegance weekend is set for Aug. 27 – 28, 2016, at Veterans Park, on Milwaukee’s lakefront. The weekend again will include Saturday’s casual car show open to any vehicle, Saturday evening’s Style & Speed Social, and Sunday’s concours d’elegance.
Proceeds from the 2016 Milwaukee Concours d’Elegance events will again benefit the nonprofit organization’s three charities: Autism Society of Southeastern Wisconsin, Boys & Girls Clubs of Greater Milwaukee and Meta House.
The Masterpiece Ltd. is organized and operated exclusively to support other public charities including but not limited to those operating in southeastern Wisconsin which provide medical and social service care and relief to underprivileged children and families through various motor vehicle-related fundraising events.
